Category: Sales
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How to Price Your Menu for Profit
How to price a restaurant menu for profit: start from target food cost, price to perceived value, use menu engineering and pricing psychology, and grow the check average.
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Sales Per Labor Hour: The Restaurant Productivity Metric That Beats Labor %
Labor cost % misses what’s actually happening on your floor. Sales per labor hour tells the truth. Free spreadsheet + the SPLH benchmarks by service type.
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Limited Time Offerings: How to Drive Frequency and Buzz Without Discounting
Free: The Restaurant Financial Health Checklist. The 6 numbers a chain CFO tracks weekly, plus 30 yes/no questions you can run against your P&L in 15 minutes. Written by a former chain CFO. Instant PDF. Send me the checklist Unsubscribe anytime. A limited time offering, an item or menu available…
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Discounting Strategies: Why Discounts Almost Always Cost More Than They Appear
Free: The Restaurant Financial Health Checklist. The 6 numbers a chain CFO tracks weekly, plus 30 yes/no questions you can run against your P&L in 15 minutes. Written by a former chain CFO. Instant PDF. Send me the checklist Unsubscribe anytime. Discounting is one of the most instinctive responses to…
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Crisis Management in Restaurants: Protecting the Business When Things Go Wrong
Free: The Restaurant Financial Health Checklist. The 6 numbers a chain CFO tracks weekly, plus 30 yes/no questions you can run against your P&L in 15 minutes. Written by a former chain CFO. Instant PDF. Send me the checklist Unsubscribe anytime. Every restaurant will face a crisis at some point.…
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Optimizing Menu Mix for Profitability: Selling More of What Makes Money
Free: The Restaurant Financial Health Checklist. The 6 numbers a chain CFO tracks weekly, plus 30 yes/no questions you can run against your P&L in 15 minutes. Written by a former chain CFO. Instant PDF. Send me the checklist Unsubscribe anytime. Bottom line: Menu mix is what your guests actually…
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Seasonal Engagement and Community Connection: Building Traffic Beyond Your Four Walls
Free: The Restaurant Financial Health Checklist. The 6 numbers a chain CFO tracks weekly, plus 30 yes/no questions you can run against your P&L in 15 minutes. Written by a former chain CFO. Instant PDF. Send me the checklist Unsubscribe anytime. Bottom line: Traffic swings are the biggest cash flow…
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Mitigating Traffic Losses: How to Protect Revenue When Guest Count Declines
Free: The Restaurant Financial Health Checklist. The 6 numbers a chain CFO tracks weekly, plus 30 yes/no questions you can run against your P&L in 15 minutes. Written by a former chain CFO. Instant PDF. Send me the checklist Unsubscribe anytime. Traffic declines happen in every restaurant. Some are seasonal,…
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Increasing Party Size: The Revenue Lever Hidden in Plain Sight
Free: The Restaurant Financial Health Checklist. The 6 numbers a chain CFO tracks weekly, plus 30 yes/no questions you can run against your P&L in 15 minutes. Written by a former chain CFO. Instant PDF. Send me the checklist Unsubscribe anytime. Of the three ways to grow restaurant revenue, more…
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Maintaining a Strong Loyalty Program: The Financial Case for Guest Retention
Free: The Restaurant Financial Health Checklist. The 6 numbers a chain CFO tracks weekly, plus 30 yes/no questions you can run against your P&L in 15 minutes. Written by a former chain CFO. Instant PDF. Send me the checklist Unsubscribe anytime. The most valuable guest in your restaurant is not…