Tag: upselling
-
Check Average: The Fastest Lever for Growing Restaurant Revenue
Every restaurant operator I’ve ever met has the same instinct when revenue feels soft: get more people in the door. Run a promotion. Boost a social post. Partner with a delivery app. The thinking is linear — more customers equals more revenue — and it’s not wrong, exactly. But it…
-
Increasing Party Size for Enhanced Revenue and Guest Experience
Increasing the number of people per transaction in a restaurant is a multifaceted strategy that can enhance both revenue and guest experience, requiring attention to various aspects. Creating group-friendly menus with shareable platters, family-sized meals, or tasting menus encourages groups to dine together. Coupled with targeted promotions such as offering…
-
Strategic Upselling: Enhancing Customer Experience and Boosting Profitability
Upselling, or suggestive selling, is a nuanced sales technique where a seller, such as a restaurant cashier or an application, encourages a customer to add complementary items, upgrades, or more expensive choices to their chosen product. This might involve enticing a guest to consider a side dish, a special drink,…
PROTECTING THE BOTTOM LINE 